In the video [warning: contains graphic footage of animal cruelty], a young blonde woman, wearing a red hoodie, picks puppies out of a bucket and, one by one, throws them into a fast-flowing river.
There is suspicion that the video might be a hoax, but animal rescue groups know that similar incidents often occur, although they are rarely recorded.
The sounds of puppies making sounds can be heard clearly throughout the video, but it’s uncertain if the puppies’ cries were added in post-production.
Liveleak has disabled the ability to comment on the video so that personal information would not be publicised, but other sites are allowing comments.
A message on the Liveleak web site says: “Whilst we appreciate publicising this video could lead to information that could be passed to authorities we would like to ask members that no personal information is posted here nor should any threats be aimed, or “action” taken, against this person other than to pass information to any relevant authority.”
The Telegraph reported that there are claims that the girl is from Bugojno in Bosnia. The river Vrbas flows through the town.
A Facebook Group called Find the girl throwing puppies in the river!!!! has already attracted more than 2,500 users.
Gawker reports that, according to a post on Michael Bay’s official website, the film director is offering $50,000 for information leading to the girl’s arrest and successful prosecution.
The post stated: “There is a disturbing video going around the news outlets. It’s a video of a blonde young woman in a red sweatshirt casually tossing squealing puppies into the fast-moving river one by one.
Michael Bay has informed me that he is offering a $50,000 reward for information leading to the arrest and successful prosecution of the woman in the red sweatshirt and the person who shot this act of cruelty.”
The message has now been removed but a screen capture of it can be seen on the Gawker website.
PETA has offered a reward of up to $2,000 for information leading to the arrest and conviction the person, or people, responsible for throwing the pups into the river.
According to PETA, members of 4chan were able to track down the owner of the Bosnian YouTube account that originally uploaded the video, but the girl’s identity has not yet been confirmed.
An apology for what took place on the video was offered on a YouTube video, but it is not known whether it is genuine or something designed to cause problems for the person named.